Color is a starting point.

For the things you want to make.

A shelf that needs a little color. A frame worth keeping. A blank canvas waiting for a first mark. FolkArt brings together acrylic color and decorative finishes for projects that begin with an idea and grow as you work.

We make it easier to explore the difference between a flat matte coat, a soft satin sheen, a reflective metallic detail and a raised, textured stroke. Choosing the formula is part of making the project your own.

A family of different possibilities.

FolkArt is part of the Plaid craft brand family. Our range includes everyday acrylics, Multi-Surface paints, Home Décor Chalk, metallic and glitter effects, glass enamels and specialty finishes. Each family has its own purpose; matching the paint to the surface is more useful than choosing by color alone.

Explore acrylic color for everyday projects, chalk paint and wax for decorative refreshes, or texture when you want the surface itself to become part of the design.

Leave room to experiment.

You do not need a complicated plan to begin. A small sample lets you test a color, compare a brushstroke or decide how much sparkle feels right. Keep the piece that works, change the part that does not and build from there.

Our paint finder and project planning guide help with the practical decisions so you can spend more time making.